St. Patrick’s Day is always a festive time to have fun in the salon and it is a great way to introduce new specialty services and products that you can sell year round. In addition to serving up green pastries and decorating your salon for the occasion, there are a variety of other ways you can get lucky by promoting and capitalizing on “green” services and products. See how you can turn the luck of the Irish in your favor with these six green-themed promotions.
Remember, St. Patrick’s Day-themed services do not have to be limited to just one day. Use the holiday as a starting point to create a buzz and get clients jazzed about what you offer, which will make them want to come back all month long.
Photo: Shutterstock | 5 Second Studio
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Tiffani Douglas is an author, speaker, beauty-marketing consultant and licensed nail technician with over 20 years experience in the beauty industry.
A graduate of the University of Kentucky, Tiffani worked her way through college as a manicurist to obtain a Bachelor of Arts degree in Journalism, with a concentration in strategic marketing. After college, she went on to work in corporate America as a marketing and media maven, but ever passionate about the beauty industry, she founded her own mobile spa.
During that time she also began consulting other beauty professionals in the areas of marketing and branding, which sparked an idea to write two e-books, Social Media Marketing: A Guide for Beauty Professionals and Are You a True Beauty Professional– 7 Practical Steps to Being More Professional, Upgrading Your Business and Increasing Your Revenue. She recently released her first published book, Straight Outta Beauty School - 10 Things You Need to Know and Do After You Graduate.
Tiffani resides in Dallas, Texas where she continues to inspire beauty pros young and old by offering them the tools they need to grow personally and professionally.
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