Is your client ducking you? Is she denying time in the sun despite clear evidence of strap marks from her swimsuit? Does she gush about her weekend getaway where she had drinks with tiny umbrellas by the pool and then claim she hasn’t had any sun exposure? Does she roll her eyes when you remind her that her moisturizer with SPF 15 isn’t enough protection?
Summer is just around the corner and with it comes plenty of opportunities for clients to spend a little too much time in the sun. Here are a few suggestions to help clients manage their sun exposure, reduce their skin cancer risk, and possibly even tackle some anti-aging issues. Although we can’t sun-proof their skin for them, we can suggest easy ways to take care of it.
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What To Do When A Client Already Has Sun Damage
What should your client do if they already have sun damage? Here are some quick tips to help:
To prepare for your summer sessions with clients, it might help to share these tips on social media, your email newsletter, or have printed handouts at your front desk. If you sell suncare products, you could attach the printouts to gift bags full of sample size sunscreen lotions and after-sun care products.
Have other helpful tips to get sun-drenched clients to protect their skin? Share them with us!
Photo: Shutterstock | Syda Productions
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Mary Nielsen grew up in Minnesota but calls Portland, Oregon home for the past 30 years. She is the Executive Director of Spectrum Advanced Aesthetics Institute and serves on the board of Certified Advanced Estheticians for the state of Oregon. She is a happily married grandmother who has been thrilled to be working in the never dull field of advanced esthetics for over 17 years. She spends her free time outdoors or at her sewing machine.
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