Whether you are a student or a recent graduate, attending an industry trade show can be very beneficial to your future career. I believe trade shows can be one of the best places for new professionals to gain knowledge about the latest techniques, trends, products, business and provide excellent networking opportunities.
If you have never experienced a trade show, let me try and create a visual for you: the trade show floor comes to life with loud thumping music, runway stages that create a high level of excitement with lights, smoke machines, and outlandish high fashion. Hundreds of product manufacturers and vendors provide innovative demonstrations from creative avant-garde looks to the basic fundaments. If you’re looking for it, you’ll find it from hair, nails, skincare, and makeup. Don’t forget about all the great deals on products, tools, and equipment. This is an excellent opportunity for a new professional to build up their professional kits. Who knows? You might even find yourself going home with plenty of samples, too.
Tradeshows come in all shapes and sizes from large premier shows that are typically hosted in larger metropolitan cities to smaller local manufacturer shows. Show ticket prices can vary from show to show. If you find yourself on a budget, don’t worry many trade shows offer special presentations and ticket price for students, as they know students are the future of the industry and are often on a tight budget. Here are three ways to score a cheaper ticket:
Try these three tricks and plan your next trade show trip; we promise you won't regret taking part in this amazing experience.
Photo: Courtesy of Michelle Campbell
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Patti Wanamaker brings 21 years of experience to the Milady team where she currently serves as an Implementation and Training Specialist. Her intimate understanding of the salon, school, and beauty industry comes from 18 years of hands-on experience as a multi-faceted training specialist, including 8 years of salon and spa ownership of 3 salons with annual sales of $5 million. Her experience in all 3 areas of our industry allows her to think outside the box and develop innovative training that inspires and empowers beauty industry professionals.
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