Instagram (IG) is a great marketing tool and it’s one of the most effective social networks around for salons and spas. Photos and videos are the most engaging type of content and because the heart of the beauty business is aesthetics, having an...

It might seem early to be thinking about the year ahead, but before we know it, 2019 will be here. To kick off the new year, we wanted to create a tool that would help licensed professionals like you truly have their best year yet, but we didn’t...

It can be easy to get stuck in a creative rut. Whether you're struggling to find clients that fulfill your artistic needs or feel like your sales events are stale, here are 8 fresh ways to stay creative in the salon and spa. Breaking It Down...

Whether you’re a hairstylist, an esthetician, nail technician, or a barber building your brand identity is a huge part of your business plan. It may be easy to allow yourself to fall into the brand of the salon or spa you work in or the manufacturer...

Do you charge what you’re worth? How do you determine that? What’s the difference between someone who charges $25 for a haircut and someone who charges $250? If you’re great at what you do you may say, not much, and that’s fine...

Daily habits can go a long way in building a strong sustainable business. Have you ever wondered why some days seemed to go awesome, while others just flopped? Chances are there were specific actions you took on your ‘awesome’ days that you...